Starbucks Shooting Higher!Last post: June 20th 2019. See chart .
Review: Price was trending up nicely showing a nice bullish candle last month.
Update: Price has since broken above a previous high.
Conclusion: As we have broken above a previous high, price is looking strong and creating new all-time highs.
Any comments or questions, do not hesitate to leave them below. Give us the thumbs up if you share our sentiments!
Sublime Trading
SBUX
Starbucks - How long will it stay overbought? Using Fibonacci retracement: SBUX next resistance is $85.75 .
If we brake above this line with high volume, it confirms the extended bull trend; meaning we could spend some more time in overbought conditions.
RSI and OBV confirm strong uptrend since July 2018. Check weekly time-frame for a clear view.
SBUX August bear vertical: sell 72.5 and buy the 85 callThis trade is 43 deltas negative and can be done for a credit of 9.01. Best case profit of 901 is achieved below the stake of the sold call of 72.5 and the worst case loss is a loss of 349 per contract above the strike of the bought call, 85. There is technical support at 75 -- this is why the written call strike is below 75.
SBUX has a whopping high PE of 30; during the trade war debacle this is outrageous. Lots of growth in SBUX has come from store growth in China. In Q1 it opened 3,700 stores, and can now be found in 10 new cities — totaling 158 Chinese cities. As more money is being poured into Chinese expansion, however, competition is growing. Luckin’ is expanding throughout China; coffees at Luckin’ cost 30 percent less than those from the American competition.
Also, if there is a macroeconomic downturn, people will cut their expenses on luxury goods, like $8 cups of coffee. This is a fundamental issue SBUX will have to face. August expiry follows SBUX's earnings report which will begin to indicate the suffering from the consequences of the trade war.
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SBUX: Speculative with declining volume, no Dark PoolsThis chart pattern is highly speculative. This doesn’t mean the stock won’t go higher but that buying it at this price is a very risky situation. On the weekly scale, the trend is bending under selling pressure as smaller funds and retail buy because the stock has been moving up. This is NOT a Dark Pool accumulation mode. Volume is declining steadily also. Volume that declines precedes a correction, either sideways action which means more upside eventually, OR a downside correction to a support level where fundamentals meet technical price levels.
Shorting Starbucks sharesOn the daily chart of SBUX, the price has formed a Two Peaks sell signal. According to my Elliott wave structure, the price has finished the 5th wave and now I expect the instrument to start the ABC zigzag, which is my profit zone. SL, TP and entry levels are marked on the chart.
Presidential CoffeeHoward Schultz, the billionaire founder of Starbucks has been in the news lately, as he flirts with the idea of running for President in 2020. With that being said, the Megalodon is giving us buy signal on the technical side!
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SBUX - Starbucks. Possible Short Setup.Possible short setup on SBUX, looking entry between 786-886 (highlighted in orange) or 1 line.
Don't forget to check the weekly Maxx Momentum to see if we have bearish divergence coupled with loss of momentum.
If SBUX breaks the white trend I have on the chart I believe that the targets levels I have are more likely to get tested.
Maxx <3
THE WEEK AHEAD: IBM, SBUX, USO, OIH, XOP(Pulling hair out). Ugh. A tough market temporarily for premium sellers. With VIX caving in dramatically off of its late December greater-than-35 highs, premium selling is the old gray mare that (temporarily) just ain't what it used to be.
That being said, there are a couple of potential earnings plays to be had next week: IBM (68/31; Tuesday after market close) and SBUX (67/27; Thursday after market close).
As you can see by the background implied volatility metrics, well, they ain't great, with IBM coming in at 31 and SBUX at 27. That being said, the February to March implied volatility contraction in IBM at the moment appears to be potentially from 32.7% to 26.6% (23% or so), and the SBUX from 25.7% to 23.5% (9.4%). From that standpoint, IBM appears to be the better volatility contraction play, since the market's pricing in a bigger contraction in the "Watson AI" company than in the omnipresent coffee purveyor. However, if you're going to play Watson, you're going to have to deal with goofy five-wides in the monthlies which, in itself, makes the play unappealing. Using the weeklies for a more surgical approach gets you fairly wide markets. Again, unappealing. (Scratches IBM off his list).
SBUX suffers from the same problem, but with two-and-a-half wides. I remember playing SBUX before, but don't recall having this two-and-half wide nonsense in the monthlies. (Scratches SBUX off his list, too).
On the exchange-traded fund front, some implied volatility juice appears to be concentrated in the petros -- USO, OIH, and XOP, where it pretty much is to a lesser or greater degree all the time. This is why I pretty much have some kind of trade on and running in XOP almost all the time. (See Post Below for my current XOP trade). This isn't necessarily the greatest place to start a relationship with this underlying (the implied volatility's at the low end of its 52-week range), but it's not paying horribly. Due to its relatively small size (31.60 at Friday close), I like to short straddle it -- the March 15th 32 short straddle is paying 2.92 at the mid with a 25% max take profit .73, which beats a poke in the eye with a sharp stick.
In light of the broad market volatility crush, this is just one of those weeks where I don't anticipate putting much on unless something dramatically changes or I stumble across something directional to play. Until then, I'll just sit on a bunch of dry powder, and it deploy it when the time comes.