~10% 3 weeks or less. GPS Earnings run up.After a recent reversal and a history of higher low support GPS is poised to have a 10% run up into earnings. RSI and Stochastic give additional support.
With a very solid P/E of 6.67, it's one of the lowest in the retail clothes sector. With minimal Debt/Equity of 0.34 and a Current Ratio of 1.50
We can even choose to hold through earnings for additional gains and with an attractive dividend of 5.73%.
GPS is more than just Gap. Their Lulu Lemon-esque brand Athleta is expected to have a record year. Old Navy revenue has also been on the rise.
Retail
WH Smiths - Travelling towards 2600p?Buy WH Smiths (SMWH.L)
WH Smith PLC is a United Kingdom-based retailer in convenience, books and news for travelling customers. The Company is a high street stationer, bookseller and newsagent. The Company operates through two segments: High Street and Travel. The Company's Travel business sells its products to cater for people on the move or in need of a convenience offer.
Market Cap: £895Million
WH Smith's share price appears to have completed a triple bottom on the move above resistance at 2164p. In recent days the shares have corrected lower to find support at the neckline of the pattern. The projected upside target is at 2436p and beyond that 2604p. The momentum continues to be positive following upbeat results posted on the 17th of October. Higher prices are expected.
Stop: 2130p
Target 1: 2324p
Target 2: 2436p
Target 3: 2600p
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Markets took a break, pound tested 1.30"Markets took a break" the lack of high-profile news and frankly difficult weeks contributed to that yesterday.
GBP has tested 1.30 against the dollar. As we expected unsuccessfully since a successful test requires positive news from Britain. Johnson’s attempt to accelerate the negotiation process did not bring home the bacon. Parliament refused to re-vote on the approval of the agreement. Motivation: the decision was already made on Saturday and it makes no sense to discuss the same thing again.
However, Johnson does not give up trying to take the UK out of the EU on 31 October. We are rather sceptical about this and are waiting for a delay for another 2-3 months. Nevertheless, the general feeling of further leaving hangs in the air, so buying pounds in the daily lows area still seems to us to be a good trading idea. In the end, the growth potential has not yet been exhausted.
Another promising idea, in our opinion, is the sale of the dollar. But recently, we see more and more reasons to start a downward dollar rally: rates in the US are falling, economic indicators are deteriorating, US exporters continue to suffer due to a strong dollar (in the current reporting season, at least 16 leading companies have complained about problems with profit due to for a strong dollar), in addition and do not forget about the structural problems of the US economy (public debt, chronic trade deficit and trillion budget deficit). So we will continue to look for points for selling the dollar in the foreign exchange market.
Canadian retail sales figures are what we are waiting to come out. Especially because the Canadian dollar has recently strengthened in the foreign exchange market. On the one hand, the Canadian dollar may still grow. On the other hand, weak data on the background of a rather strong overbought Canadian dollar may well give a signal for fixing profits and starting correction in pairs with the Canadian dollar. We are closely watching the news.
Momentum is changing in American EagleAEO has been in a long-term downtrend. After last earnings it got a nice spike, but then it came back down. Lately its momentum has been changing after two bullish trend line breaks. It's cheap with a current P/E of about 10, and it's had several recent analyst upgrades. I am holding AEO until it gets close to the next trend line. Then I will sell and wait for the trend line break as a signal to re-enter.
Alibaba: Potential rise to the 2019 High.Alibaba is trading inside a very standard 1W Channel Up since June (RSI = 52.639, MACD = 1.760, Highs/Lows = 0.0000) with the Low to High legs symmetrical at +21%. If the current leg is completed on equal strength then the peak (+21%) will reach 195.50 which is the 2019 High. So if the Higher High trend line of the Channel Up breaks, be ready to extend your long positions to 195.50.
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Ebay: Long term Buy Signal.Ebay is coming off a strong rebound last week on the 1D MA200. 1D is again gradually turning bullish (RSI = 50.474, ADX = 33.642, Highs/Lows = 0.3699, CCI = 102.4213) as it approaches the 1D MA50.
What is more interesting is that last time Ebay touched the 1D MA200 after a Golden Cross formation (took place last March) was in 2016/ 2017. The rebound was extended then to a new Higher High. Based on that we have turned bullish again on Ebay targeting 43.00.
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$JCP Technical Analysis Continuing to breakout here. Next key levels to break are $1.07 top end of gap fill and $1.13 (200-Day MA). First PT: $1.13 (200-Day MA) Second PT: $1.25 !
JCP - Trending Nicely Despite Company ProblemsJ. C. Penney Co., Inc. is a holding company, which through its subsidiary, J. C. Penney Corporation, Inc., engages in the selling merchandise and services to consumers through its department stores and website. It offers appliances, handbags, shoes, jewelry, shoes, and clothes. The company was founded by James Cash Penney in April 1902 and is headquartered in Plano, TX.
SHORT INTEREST
126.97M 09/13/19
P/E Current
-1.14
P/E Ratio (with extraordinary items)
-1.05
Bed Bath and Beyond after hours earnings playBBBY reported mixed earnings results, which has the after hours price hovering right around its closing price for the day. Adjusted earnings beat slightly, while revenue and sales missed slightly.
Guidance was also a bit mixed, since the revenue forecast is slightly lower than expected ($11.4 billion actual vs. $11.77 billion estimate), but the earnings forecast beats analyst estimates by a significant margin ($2.11 per share at the midpoint, vs. the $1.81 per share estimate).
On the strength of the earnings forecast, I'd think think this should end the day slightly up tomorrow. This news isn't a really strong catalyst, but the stock is cheap at the current price, and this could help start to reverse the long-term downtrend. However, given how pessimistic the market is right now, this could totally drop instead. Watch the after-hours and pre-market price action and be careful out there.
SFIX buy the dip and hold for a couple quartersStitch Fix is down over 8% after hours. It beat analyst earnings estimates by 75%, although it slightly missed analyst estimates of revenue and customer growth (an almost negligible difference). The midpoint of its earnings guidance for 2020 was slightly above analyst estimates (again, an almost negligible difference).
The reason Stitch Fix is down is that on the conference call, the company CEO predicted a "soft" start in Q1 2020. Stitch Fix's marketing team noticed that summer is their strongest season, so they spent less capital marketing for the winter. To me this sounds like smart and efficient capital allocation, especially given Stitch Fix's steep marketing costs. In the short term, however, it means that Stitch Fix's stock price could languish this winter, and then recover in the spring and summer.
A couple thoughts. First, Stitch Fix has short-term support around 18.24, and I think tomorrow it will rally on the strength of its earnings beat. So this could be a great one-day swing trade if you can get an entry near the support level. Mid-term the price could fall as low as $15 per share during the slow winter season, which would be a great price to buy and hold for a couple quarters to benefit from the seasonal upswing in summer.
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Walmart Readying Itself for EMA Correction After Island ReversalNYSE:WMT has been beaten around lately after a report found they were mistreating a group of 178 female workers. After a gap down, more selling off, and then a rebound just above the widely used 200-EMA, it is now seemingly gearing up for a a bullish reversal out of an island reversal chart pattern.
Green line: island reversal trajectory
Orange rectangle: Gap zone with necessary breach for bullish confirmation.
I would not enter a bullish position on NYSE:WMT without seeking this confirmation first.
Michaels looks good for a call optionMichaels has been down, down, down for months. With its positive earnings report today, that trend could change in a big way. Despite rising China tariffs, Michaels has increased its operating income and opened more stores than it's closed. Barring additional tariffs, Michaels should start to pull out of its down trend. At the very least, I expect to see a test of my blue trend line soon.
Trapping Breakout and Retracement TradersThis is by no means to be anti-breakout/anti-retracement. I find these entry methods as a valid entry method. As valid as it is, the triggers for such entry method are mostly obvious hence easily to be taken advantage of by the institutional traders.
For breakout traders, how these banks would trap is the normal fake breakouts. We all know this as it is a guarantee that it is part of a retail trader, to be the receiving end of this stop hunt. Even if the breakout turns out to be the start of a trend, the institution would tap into the breakout traders stop-loss first (if there is not enough liquidity) before the move continues away from the breakout level.
For retracement traders (who prefers the price to retrace first upon the breakout before entry) are not safe with this stop hunt as well. Whatever triggers it was, the stop loss for this traders tends to reside the recent highs or lows of the underlying move. In this example, let's assume the trigger was a bearish engulfing candle. The stop loss would normally be a few pips above the high of the candle.
This is just my personal preference with all due respect for those who trades breakouts and retracements (and I am sure some of you made tons of profits trading this way, I just can't make it work and I never able to be comfortable with it, for these reasons I tend to fade breakouts and avoid "retracement" and "continuation" trade triggers respectively.
Read my other posts on that has titles like "Navigating the Market" and other educational posts which I share how I navigate the market to eliminate the noise and finding the optimal time to trade.
Trade the Other Side of RetailSpotting where the buy stops and sell stops (which the institutional traders would look for and eventually consume it) is not that difficult. All you need is to think "when I was a newbie trader, where would I put my stops based on xyz method"
The most common stop losses that is easy to spot are ones for reversal traders (using reversal candlestick pattern such as the bearish engulfing candle for a short signal) and retracement traders (and MA crossover traders)
You can refer to the chart what I am talking about.
Once you determine the potential stops, then that becomes your own discovered liquidity pool. It will come very handy for your own entry points, bias setting or simply knowing which levels to avoid to put your stops. Remember, institutional traders have BIG positions to make and with big positions you need liquidity so there will be no slippage when they make their market order
(i.e Bank Trader in Canada wants to buy 500 million units AUD at 0.90600 but not enough supply/sellers at that price, so to avoid being filled at much more expensive price (slippage), then he wait and/or manipulate the price where there are enough sellers for him to buy the AUD that is at a better price than 0.90600.
Liquidity Pool is the area where the Bank Trader in Canada would look to buy the AUD and where that liquidity pool would be? Where there are a lot of stops. 0.89800 resides a lot of stops that would be enough for the 500 million order to be filled without slippage (This is just an oversimplification, sometimes Banks would split their orders)
Using my own personal market navigational method, I draw Friday High and Low, and see where the price would close above/below.
If price breaks above Friday low, I would see if it could breaks above the blue line where the bank would take out all the stops around 0.90400-0.90800 (the higher the better) there and then perhaps push the price down after that.
If price breaks below Friday low, I would see if it could break the stops around 0.89800-0.89600 (the deeper the better) and then I would be looking for a bullish trigger to long AUDCAD
Tesco - Bouncing from the 61.8% Fibonacci supportBUY – TESCO (TSCO)
Tesco PLC (Tesco) is a retail company. The Company is engaged in the business of Retailing and associated activities (Retail) and Retail banking and insurance services.
Fundamentals
It’s been a tough few months for Tesco shareholders with the shares having slumped over 13% from the 2019 high. The business has embarked on a massive overhaul over the past 5 years to make the operation a lot more efficient, which has put the company in a good position overall. The operating margin is continuing to rise, and management believe 4% is achievable in the short term. The company looks set to maintain its position in the market and continue to grow its earnings.
Best Broker Target Price: 285p (Deutsche Bank 19/06/2019)
Worst Broker Target Price: 230p (Goldman Sachs 02/04/2019)
Technical Analysis
2019 started off so well for Tesco share holders with the shares rising from 187p to 254p in the space of just over 4 months. The recent decline from those highs has not been so impressive, but some support appears to be forming around the 61.8% Fibonacci support level at 212.7p. There have been a number of bullish candle around this price, which is an indication that buyers are returning.
Recommendation: Buy
Buy between 215-225p
Stop: 210p
Target: 250p
Howden Joinery - Throw the kitchen sink at it?Technical
Howden Joinery looks interesting on a technical basis. The shares shot higher to new highs following a bullish update to the market. We have since seen the share price unwind to some sensible levels as the overall market continues in this condolidaiton phase. The shares have reached a confluence of Fibonacci support levels, which I have highlighted on the chart. We have seen buying interest emerge and a gap higher in price to break out of a consolidation wedge. The overall trend remains bullish and a move to new highs is expected.
Fundamentals
The UK’s leading manufacturer and supplier of fitted kitchens, appliances and joinery products has been paying dividend yields of around 2.5%. Howden ended the reporting period with net cash of £217.1m, which makes its forward P/E multiples of around 14-15 look attractive.
Stop: 505p
Target: 600p
Iconix Brand Group Technical Analysis Higher lows since it bottomed out at 52 week lows (.65) back in June. Built new support @ $1.20. Would be ideal if it can continue to hold above new support.
Next major resistance up @ $1.65. Pivot $1.93 and I believe we can see retracement back to (April highs). PT: $2.40
Delayed tariffs "for Christmas" might help HASBRO
News/fundamental
The USTR says that the tariffs on some items, including “certain toys,” will be delayed until Dec. 15.
September is a key shipping month for those companies as they prepare for the holiday shopping season, when the majority of the industry’s business occurs.
Hasbro told CNBC earlier this month that it would have “no choice but to pass along the increased costs to our U.S. customers” if the tariffs were put into place.
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Great risk reward ratio.
GBP/JPY Short!! Pound/Yen will continue to go down further.
This is due to the following listed below;
> USD/JPY having a downtrend that may continue
> UK slowing inflation
> UK slowing retail sales
It's in my opinion that a short sell position is made on the 1 day chart, the downtrend is speculated to continue until mid next week.
Stitch Fix's down trend broke todayAhead of earnings, SFIX got an upgrade from the analytics firm Stifel, which cited SFIX's history of strong earnings and its attractive valuation. That appears to have driven a breakout above the stock's downward trend line today. Trend line breaks are usually bullish, and can lead to big gains like the PG&E trend line break I identified the other day. Others are slower gainers, like my LFVN trend line play.
SFIX has recently made an inverted cup, and could now make a handle. Sell any breach of SFIX's new upward trendline.